I managed the end-to-end web design process, which encompassed everything from artistic guidance to the development of high-fidelity prototypes. This involved close collaboration with web developers and overseeing the production of professional photo and video assets to effectively showcase our diverse hardware and software patient monitoring solutions. Our objective was to design visually engaging images, graphics, and videos to enhance advertising and product sales as the company grows, while also improving the website structure to better highlight our offerings and ensure a fresh, product-centric approach to content development.